becka_sutton (![[personal profile]](https://www.dreamwidth.org/img/silk/identity/user.png)
becka_sutton) wrote2012-02-08 08:50 pm
becka_sutton) wrote2012-02-08 08:50 pm
Entry tags:
Musing On Perks and other Considerations for an IndieGoGo Campaign
Introduction
IndieGoGo, for those of you who don't know, is a crowdfunding platform similar to Kickstarter but with two massive advantages from my point of view.
Background
The project I am planning to do a campaign for is "Haventon Born" which is the first book of my Paranormal Fantasy weblit series "The Haventon Chronicles" which is posted on my website every Tuesday (I'm currently in the middle of chapter 8). The version on the site is not a first draft by any stretch (4th or 5th I think) and it's already gather quite a few readers who I see in my stats every week. I would eventually like to release it as an ebook and possibly even a print book. To make the release attractive to those who've already read it for free on my website it will also contain an exclusive short story - Moonlight and Memories - which is set in the same continuity. Before that I'd like to get both a professional story edit followed by a professional copy edit. A book release would also need cover art and layout work. These things cost money which I do not have. having watched the recent success of Meilin Miranda's Kickstarter Campaign it seems like a reasonable thing to try. It costs nothing, so I have little to lose. However I cartainly have less readers than she does so I'm not sure what my chances of success are (better than if I don't try I guess).
Potential Perks
So if I'm to do this I need to come up with some cool perks for various levels. I don't want to steal Meilin's wholesale. It would be rude and I doubt anyone would pay £1000 for a Skype chat with me anyway. However I do like the manuscript idea - hopefully she won't mind if I borrow that. So here's what I'm thinking so far:
$1 My perpetual gratitude and regular updates.
$5 A code to get the ebook half price when it is released.
$10 An ebook copy in the format of your choice available one week before the official launch. (You still get the code for the half price one as well).
$25 As above plus a signed copy of the paperback version posted two weeks before the official book launch (I've set this at $25 in consideration of international shipping costs). Mention in the credits.
$40 As above plus the raw manuscript as soon as the editing is finalized.
This is as far as I've got so far and I really need some higher level ones. Once again suggestions are welcome.
Other Considerations
Publicity - I need a plan of attack to bring people to the campaign - any campaign will languish if no one is aware of it. I also need a campaign video - something I have no idea how to go about.
Target - I'm thinking $1500 much like Meilin's Kickstarter target. It seems like a good start towards costs.
What I Need To Know
If you are reading this could you take a moment to comment and answer the following questions.
1. Will you contribute to the campaign once I start it? (If yes, no need to say how much this is just about yays and nays)
2. Even if the answer to 1 is nay will you signal boost the campaign? (If so I would like to know where if you don't mind saying).
Wrapping Up
As I said above please signal boost this post if you're willing. More eyeballs will help build awareness before the campaign and that's very important. More eyeballs should also mean more feedback and that will help me create a better campaign and thus increase my chances of success.
IndieGoGo, for those of you who don't know, is a crowdfunding platform similar to Kickstarter but with two massive advantages from my point of view.
- Unlike Kickstarter it's not all or nothing - so even if you don't fund fully you get whatever you raise minus fees.
- It's open to UK peeps whereas Kickstarter is US only. I am, of course, a UK peep so this is kind of an important consideration.
Background
The project I am planning to do a campaign for is "Haventon Born" which is the first book of my Paranormal Fantasy weblit series "The Haventon Chronicles" which is posted on my website every Tuesday (I'm currently in the middle of chapter 8). The version on the site is not a first draft by any stretch (4th or 5th I think) and it's already gather quite a few readers who I see in my stats every week. I would eventually like to release it as an ebook and possibly even a print book. To make the release attractive to those who've already read it for free on my website it will also contain an exclusive short story - Moonlight and Memories - which is set in the same continuity. Before that I'd like to get both a professional story edit followed by a professional copy edit. A book release would also need cover art and layout work. These things cost money which I do not have. having watched the recent success of Meilin Miranda's Kickstarter Campaign it seems like a reasonable thing to try. It costs nothing, so I have little to lose. However I cartainly have less readers than she does so I'm not sure what my chances of success are (better than if I don't try I guess).
Potential Perks
So if I'm to do this I need to come up with some cool perks for various levels. I don't want to steal Meilin's wholesale. It would be rude and I doubt anyone would pay £1000 for a Skype chat with me anyway. However I do like the manuscript idea - hopefully she won't mind if I borrow that. So here's what I'm thinking so far:
$1 My perpetual gratitude and regular updates.
$5 A code to get the ebook half price when it is released.
$10 An ebook copy in the format of your choice available one week before the official launch. (You still get the code for the half price one as well).
$25 As above plus a signed copy of the paperback version posted two weeks before the official book launch (I've set this at $25 in consideration of international shipping costs). Mention in the credits.
$40 As above plus the raw manuscript as soon as the editing is finalized.
This is as far as I've got so far and I really need some higher level ones. Once again suggestions are welcome.
Other Considerations
Publicity - I need a plan of attack to bring people to the campaign - any campaign will languish if no one is aware of it. I also need a campaign video - something I have no idea how to go about.
Target - I'm thinking $1500 much like Meilin's Kickstarter target. It seems like a good start towards costs.
What I Need To Know
If you are reading this could you take a moment to comment and answer the following questions.
1. Will you contribute to the campaign once I start it? (If yes, no need to say how much this is just about yays and nays)
2. Even if the answer to 1 is nay will you signal boost the campaign? (If so I would like to know where if you don't mind saying).
Wrapping Up
As I said above please signal boost this post if you're willing. More eyeballs will help build awareness before the campaign and that's very important. More eyeballs should also mean more feedback and that will help me create a better campaign and thus increase my chances of success.
no subject
If I end up with anywhere else that I think promoting it would be effective, I'd be happy to do that for you as well.
For some incentive ideas:
- Name a relatively minor character in the book after the donator (or whatever name the donator chooses, within reasonable limits)
- STICKERS!
- Discount code for the print book
no subject
The naming a character and the discount for the print book are an excellent idea. :-D
Stickers... hmmm.... what sort of stickers would you suggest?
no subject